Friday, February 15, 2013

Cathay Pasific Review

Individual Assignment
chinaware Pacific: Do more(prenominal) with Less
Executive Class 28B
Hendrik Setiawan

From the mainland China Pacific CEO, David Turnbull he give tongue to: costs must come down to compete and his bear upon the statement that we must lower our cost and deliver a premium product. The challenge to cut costs is never ending, and our undertaking is to work together to get them down year by year.

Anthony yeung, GM of development Management wondered whether the smartsourcing relationship with chinawares two strategic vendor had proceeded according to intent and how else he could do more with less. The cost-cutting mandate from the boss.

Cathay Pacific Airways was founded in 1946 Cathay was founded by American Roy C.Farrell and Australian Sydney H. de kantzow; initially it specialized in the transportation of passengers from Hong Kong to Manila, Bangkok, Singapore, and Shanghai.

1948 Swire group acquired 45% share of Cathay and become largest shareholder.

In 1970 Anthony Yeung, Manager of Information Management and team develop the first reservation system for Cathay called CPARS. Cathay adopted cutting-edge technology including evasion simulators and a computerized reservation system developed in-house and this program was change to other airlines.

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The airline continued to post 20% development rates every year since the 1960s. As a import of the growth in the airline industry, 1980 Cathay goes to global, expand their tune (travelers, tourist and cargo) and expand their route map (including Amsterdam, Frankfurt, Vancouver, Rome, San Francisco, Paris and Zurich).

November 2002, Cathay employed 15,000 staff and 77 wide-bodied aircraft to 62 international destinations.

In 1997 and 1998 the airline faced some challenging times referable to the East Asian Economical Crisis, the relocation to a cutting state of the art facility in Cathay City, and the aircraft that were on place were due for delivery. As a result of these challenges, the institution decided to outsource...If you want to get a full essay, order it on our website: Orderessay



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